Identity, Packaging, Print

Design of Topshop’s first cosmetics range, including identity, primary & secondary packaging, materials for launch, press packs, and store graphics. Pantone colour-matched primary packs chosen and adjusted to work together as a family by finding geometric forms with simple contours and minimal closures. During production, work included being on-site with multiple factories in China and Italy to ensure coherent finish, colour and quality. 

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