Papier, Stationery product design
Product Design / Identity / Packaging
Product Design / Identity / Packaging
E-commerce brand Papier sells personalised ‘on-demand’ stationery. To own a larger percentage of the stationery market they needed to offer stocked items; my role was to create these, bringing my paper, print and packaging knowledge to a digitally focused team. In a category with many similar products, we aimed to create uniquely Papier details: the wavy-edged expanding pocket; curved corners, semi-circular windows and tab closures all echo rounded branding, and you can feel the Papier logo on page markers, and blind debossed into back-cover.